Effective 10 September 2026. This policy covers lifevitamin.co, the corporate website of Life Vitamin Co., LLC (“we”, “us”). Each of our brands runs its own site and app with its own privacy policy: Root'd, imPASTA Straws, Customer Luv, Adshelf and Keep Your Chain. Those policies govern the data those products collect.

What this site collects. lifevitamin.co is a static informational site. It sets no cookies of its own and runs no analytics or advertising trackers. Fonts are loaded from Google Fonts, and brand logos may be loaded from our own brand websites; those requests carry your IP address and browser details to the serving provider as any web request does. Our hosting provider (Cloudflare) keeps standard, short-lived server logs for security and reliability.

When you contact us. If you email or call us, we keep the correspondence for as long as needed to respond and for our records. We do not sell personal information and we do not share it except with service providers who help us operate (email hosting, for example), or where the law requires.

Your choices. You can ask us what personal information we hold about you from this site, ask us to correct it, or ask us to delete it, by writing to info@lifevitamin.co. California residents have these rights under the CCPA/CPRA; we honor them for everyone.

Changes. If this policy changes, the effective date above changes with it.

Life Vitamin Co., LLC · California, United States · info@lifevitamin.co · +1 (310) 765-2531